A successful web marketing strategy requires an understanding your marketing environment. Preparing a SWOT analysis for your business is an important tool to help you take your business to the next level. Your Internet marketing SWOT is a great strategy formation tool because it takes both internal and external factors into consideration. Strengths – Internal Weaknesses – Internal proprietary web based application, low website conversion rate, poor usability, website not optimized, slow loading web pages, out of date old website content, website is underutilized Opportunities – External Threats – External competitors are late entering the web space, growing number of people search […]
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Does your logo suck? Designing a logo for your business is step one in building a strong brand image. Since we are passionate about design and design is our business we look at business logos differently than others. I think that we can all agree that logos are important. It is true that a great logo will not make your business a success, having a poorly designed one can hurt your business. So, what makes a great logo? I am not sure if you can scientifically define it, but here are my thoughts: Professional – Now, this is a gimme, […]
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We all know that in order to gain clients and drive business in today’s market you need a website. Not all websites are created equally, and some are flat ineffective. There are key features that can make your real estate agent website drive business towards you as a real estate agent. How is your real estate website functioning, does it create a strong brand for your real estate business, is it navigable, is it too flashy? All these are applicable questions to ask when you have your real estate website designed. One of the biggest mistakes new real estate agents […]
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Creating or updating a website for your company? There are a number of things to consider. By following these top ten guidelines, your company’s website will stand out from the rest. According to the best web designer in San Diego, having a professional, easy to use website is important. The following will help build trust, loyalty, and engagement with your company. Hire a Professional Web Designer Your website users will be able to discern if your website is professional or amateur. Professional web design is important in creating respect for and excitement about your company. Hiring a website designer lets […]
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In the digital age, all businesses need to have websites. Some would go so far to say that if your business doesn’t have a website, it’s almost as if it doesn’t exist. Business websites offer advantages in terms of advertising, client convenience and increased reach to prospective clients. The best websites share certain features that are paramount to the business’s success. These features include multiple methods of contact and site navigation, as well as a focus on key content. The best San Diego web designers will ensure these features are included in your business website. Broken down into five sections […]
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While there are more-and-more online businesses, they are not necessarily any easier to launch than traditional businesses. However, ensuring you have a quality, well-designed website will help immensely. The best online businesses share certain features that are paramount to their success. The best San Diego web designers will ensure these features are included on your website. Prioritizing the content of a website clarifies the importance of certain features. Broken down into five sections for ease, read on for the best positioning for the aspects of your website. Top of page When designing a business website, it’s imperative to ensure the […]
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A website is a crucial part of any small business’s marketing and operation. It helps small businesses connect with customers, establish trust and build credibility. It is the first point of contact most people with have with your business. If the website lacks key features, it will be the last time many people bother with the business. Small businesses should work with a San Diego web designer to ensure their website has these features. A great domain One of the most important features of a small business website is the domain name. It should be short and easy-to-remember, as well […]
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If you want to sell products or services business to business, having a great website is essential. You should find a San Diego website design company who can guide you through the process. There are many things to think about in creating a great business to business website. Here are some of the most important website features. Professional design Looking professional is important for any business website. For business to business websites, it’s vital. Other businesses will be more critical than normal consumers. They probably have experience creating their own business website. Yours will be judged against theirs. Make sure […]
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Creating a user-friendly website is important for your company, organization, or product. What are the key tips for making your website user-friendly? According to a San Diego web designer, the following ten elements are crucial in creating an easy to use, functional website. Clean Design A “clean” design is one that is crisp, bright and isn’t afraid of white space. White space may seem like unused real estate, yet proper use of empty space on a web page draws the user’s attention to correct locations. A busy or cluttered page may not direct the attention of the user to certain elements. […]
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Business websites need a range of services to run efficiently. Business owners should find a San Diego website design company to help them create the perfect site. A great website is one of the most important forms of branding these days. Businesses should make sure they’re doing it right. Here are some of the important services that every business website requires. Professional Website Design Creating a website for your business begins with the design. Good website design is pleasing to the eye and easy to use. Visitors should be able to find everything they need quickly and easily. Website Optimization […]
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